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HC's Blog - Industry Information and Inspiration

The Winter of 2020 Sounds Like it Will Certainly be White

Posted on: October 17th, 2019

“I wonder if the snow loves the trees and fields, that it kisses them so gently? And then it covers them up snug, you know, with a white quilt; and perhaps it says, “Go to sleep, darlings, till the summer comes again.” ― Lewis Carroll, author of Alice’s Adventures in Wonderland and Through the Looking-Glass While Lewis…

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A differentiator in service can help your business rise above the competition

Posted on: September 24th, 2019

In today’s competitive marketplace, similar products are frequently offered by multiple organizations. This can make it challenging to set yourself apart from the competition as unique features often proliferate throughout the market over time. Putting product aside, what you need is a new differentiator. What is a marketing differentiator? It’s a marketing strategy whose goal…

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Gardening education from the most trusted source

Posted on: September 16th, 2019

The science community has made us all acutely aware that gardening provides countless physical and mental health benefits when practiced regularly. But gardening education seems to be what’s lacking in the process. In an article posted on WebMD, Charlie Nardozzi, horticulturist at the National Gardening Association in South Burlington, Vermont says, “When you’re engrossed in…

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Disruptive Marketing by Commemorating Environmental Events

Posted on: August 28th, 2019

Have you heard of something called “disruptive marketing”? That’s when a company decides to shake up their marketing strategy by changing customer perceptions. In this post, we’ll give garden centers and nurseries a few ideas of how they can accomplish this. It’s hard to believe that September is already upon us. With autumn 2019 arriving…

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Fiber containers biodegrade – the how and why

Posted on: August 28th, 2019

One of the benefits and popularity of fiber planting containers for both professional and do-it-yourself growers is their ability to biodegrade. Not surprising when taking into account the 2019 Retail and Sustainability Survey by CGS, a global provider of business applications, enterprise learning and outsourcing services. They found that more than two-thirds of those surveyed…

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Purdue’s Plant Growth Facility puts our containers to work

Posted on: August 5th, 2019

About a year ago, The HC Companies donated planting containers and flats to the Plant Growth Facility at Purdue University – Department of Horticulture and Landscape (HLA). While we here at The HC Companies always strive to help the industry whenever we can (both professional and educational), you rarely think about the impact your helping hand…

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Corporate Charity Lends a Helping Hand to Teens with Exceptionalities

Posted on: July 26th, 2019

“We make a living by what we get, but we make a life by what we give.” – Winston Churchill In searching for a corporate charity, The HC Companies wanted to partner with a local organization where we’d have the opportunity to see the impacts of our efforts. An organization that understands giving your time…

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How Plants Breathe Could Create Drought Resistant Plants

Posted on: July 25th, 2019

Though you’d never suspect it, plants do in fact breathe through microscopic pores in their leaves called “stomata” which takes in carbon dioxide and releases oxygen through a process known as photosynthesis. As many of us learned during middle school science, plants undergo a process called photosynthesis in which plants absorb carbon dioxide from the…

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Hurricane Season Brings Harsh Weather and Disease

Posted on: July 25th, 2019

For those who live along the coast of North America, you’re well aware that hurricane season is now upon us. In the Atlantic, it runs from June 1 through November 30; in the Pacific, from May 15 through November 30. Still, the National Weather Service’s Climate Prediction Center states the majority of hurricanes tend to…

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Hardiness zone map is beginning to shift north

Posted on: June 3rd, 2019

Avid gardeners are well aware of what a “hardiness zone map” is, and most novices are probably at least familiar with the terminology based on the plant tag information found at their local garden center or big box store. Hardiness zone maps were first developed back in 1938 – representing “the average annual extreme minimum…

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