Author Archive
Decorative planters are the perfect way to enhance outdoor spaces like porches, patios, and decks. These planters not only add color and texture but also create a welcoming atmosphere that invites people to spend time outside. Here are some of the key things that consumers are looking for when using decorative planters potted with flowers…
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Custom and branded plant pots, printed with colorful designs and useful information for today’s gardeners, are growing in popularity across North America. Their popularity can be attributed to the knowledge growers, retailers, and gardeners have adopted regarding the importance of branding and how it influences purchasing and, in turn, sales. BrandingMag.com states, “Branding helps to…
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The horticulture container industry has seen exponential growth in the grower and retail segments – driven by the insatiable demand from consumers to beautify their outdoor spaces during the recent global pandemic. While the need for plant containers was encouraging for the garden industry over the last few years, many wonder if its longevity will…
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Recently, the Pennsylvania Horticultural Society (PHS) announced their 2023 gardening trends, which will undoubtedly influence the professional horticulture industry and novice gardeners throughout North America as the growing season emerges in the spring. Andrew Bunting, PHS’s Vice President of Horticulture, says, “These 2023 gardening trends offer a great way for gardeners to get inspired and…
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Color trends are known to generate consumer activity – impacting many industries and their global design directions. While some organizations try to remain unique and shy away from the color trends of any given year, the end consumer often craves the latest trend in everything from paint colors to clothing and even growing containers. Linda…
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To the surprise of many, 2022 is drawing to a close. As a result, many organizations are looking ahead to determine what marketing trends need to be a part of their 2023 strategic and budgetary discussions. While some of the marketing trends listed below may be familiar and already a part of your marketing…
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At the start of the pandemic, gardening soared in popularity as a beneficial way to pass the hours and an opportunity to freshen the outdoor spaces many of us were spending more and more time in than ever before. Gardening trends for 2023 will be transforming those outdoor spaces through personalization. Katie Tamony, Monrovia’s chief…
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Since 1895, the Environmental Protection Agency has been monitoring the growing season in the adjoining 48 states in America. In the last 30 years alone, the growing season has increased steadily and dramatically, with climate change indicated as the root cause. The West has seen a more rapid increase than the East, not surprising given…
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The Garden Media Group, which aims to instill a passion for nature and a love of gardening in all generations, recently released its 2023 Garden Trends Report. After several years of incredible growth within the industry due to the global pandemic, the team at the Garden Media Group says, “We learned we can’t control…
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HubSpot – a leading CRM platform that provides software and support to help businesses grow – recently released their 2022 State of the U.S. Consumer Trends Report (Volume 1) to gain insight into how consumers act, think, and what they expect from the organizations they choose to do business with. The respondents in this survey included all…
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